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“In this striking new book, Paolo D'Anselmi provides an entirely novel and refreshing look at the basic ideas of Corporate Social Responsibility - an area that is desperately in need of new perspective. Broadening the concept, he takes the view that all organizations should be accountable for their social responsibility - and then inquires about how this new social accountability can best be constructed for different kinds of organizations. Introducing the concept of "competition" - both within and across industries and sectors - he argues thoughtfully and provocatively that best way forward is to use the knife of competition to hone the social performance of all organizations. This book provides the most searching reformulation of how to think about CSR to appear in decades".
--- Herman B. "Dutch" Leonard, Harvard University